11 November 2021
The Weekly

Since its opening a year and a half ago, Spotlite at Jelmoli has become THE destination for streetwear fans and sneakerheads and a meeting place for the community - also thanks to successful collaborations with Sneakerness or the Sang Bleu tattoo studio. Since November 6th, the Spotlite can now be found on the 1st floor of the store at Bahnhofstrasse and its sales surface has tripled to reach now 550m2. The brands featured include Futur, Parra, The North Face, Aape, Stüssy or Awake, just to name a few. The campaign for the reopening was realized with Thom Pfister and a film and photography by the multi-award-winning Giger Brothers. ‘Reclaim the Streets’ celebrates the youth’ regained freedom.