Over the past two years Fenwick has navigated through the pandemic; jumpstarted the online business, which now ships to 40 countries, and set out a refreshed vision for the store, with a more premium offer; fewer discounts and promotions, and a focus on lifestyle and immersive experiences. Over the last nine months the store has taken on 100 new fashion brands including Self Portrait, Marni, and Rosie Assoulin, and added more than 40 niche skin care and fragrance brands, such as D.S. & Durga, Robert Piguet and BDK. Fenwick is also investing. As it marks 140 years in business, it has revealed plans to funnel 40mn pounds into its flagship in Newcastle, England, where it has had a presence since 1882. The architect Ben Mailen will redesign the exterior and is working alongside Sybarite, the London architecture and design firm, which is working on new atria for the historic building and the renovation of the beauty hall and accessories area.