23 October 2019
The Weekly

The legendary toy store opened a location at Selfridges in London yesterday, and it will open another at Arnotts in Dublin next Wednesday. Both of the new European stores will include features that fans of the brand know well, like baby-doll adoptions, a dance-on piano, a clock tower, and the “FAO Schweetz” candy shop. The brand has experienced tremendous ups and downs in the years since Frederick August Otto Schwarz, who’d immigrated from Germany to the U.S., launched his toy business in 1862.

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