Selfridges has been named the world's best department store for an unprecedented fourth time and will now hang onto the title until 2020. The company received the accolade at the latest Intercontinental Group of Department Stores (IGDS) summit with the award acknowledging its "outstanding leadership in delivering extraordinary customer experience, driven by exceptional business acumen, combined with consistently brave creativity and an unwavering commitment to sustainability." Selfridges said the announcement couldn't have been better timed as the retailer nears the completion of its transformation program for the London flagship that has seeing investing heavily in its accessories offer. Recognising Selfridges again for the award really reflects the retailer's success in recent years as it has carved out its position as the most off-the-wall of London's luxury-focused department stores.

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