22 September 2021
The Weekly
England
Selfridges is teaming up with Jaden Smith

The new project centres around Jaden and Selfridges' shared values: creativity, innovation, and sustainability, and will include a curated product selection as well as experiences both online and physically. The exclusive shop-in-shop concept together will Selfridges will feature his own label MSFTSrep as well as his collaboration with New Balance, showcasing the vegan-friendly Vision Racer sneaker. To celebrate the exclusive launch of Jaden’s MSFTSrep Fall/Winter 2021 collection and his New Balance release, he will be performing new music at The Old Selfridges Hotel on September 22. Tickets are currently available for the one-off event.

You are currently offline. Some pages or content may fail to load.

We have cached all the pages you navigated to, including the Homepage, Contact page and Events. You can visit those while offline.