Nordstrom collaborated with Burberry to produce the latest edition of its New Concepts@Nordstrom store-in-store offering with Concept 019: Burberry. Concept 019: Burberry launched online on Nov. 3, 2022 and will be introduced in stores in December. The collection will be available online and in stores through January 2023. Design elements for the Concept 019: Burberry store-in-store experience aim for a luxurious but inviting approach to the outdoors, specifically the idea of a cozy cabin. The space relies on soft materials that resemble a ‘winter wonderland’ setting with deep snow. The façade of the space is stamped with the Thomas Burberry Monogram to honor the brand’s founder, and a cable car completes the scene.
New Concepts@Nordstrom’s Concept 019: Burberry will be featured in 11 stores in key markets, including Seattle, New York City, Chicago, Los Angeles, San Diego and Vancouver, British Columbia. The Concept 019: Burberry collection is focused on outerwear and evening pieces, relying on the brand’s iconic chevron check. The ready-to-wear collection includes garments and accessories for men, women and children.