20 May 2019
The Weekly
France
New Floor dedicated to Custom FittingNew Floor dedicated to Custom Fitting

Le Bon Marché has transformed part of its offices located on the third floor of 24 rue de Sèvres to turn them into a reception and fitting room personalized to the intimate atmosphere called "private salons". The 300m2 are articulated like a luxury apartment bathed in light, chaining a living room, a library, a circular office or still a bar area. Some of the rooms have a large booth to receive customers who want to test outfits and get advice. Personal shoppers and stylists receive customers by appointment. These salons are decked out with a connected mirror that allows to take pictures and videos of the tried-and-tested looks to choose the most flattering ones and keep this data for a next fitting.

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