As part of an exclusive pop-up inspired by the set design of the Spring/Summer 2023 menswear fashion show, the Alsterhaus presents for the first time solely a menswear collection by Louis Vuitton.
In the atrium of Hamburg’s Luxury Department Store the visitors are greeted by an oversized playground in bright yellow, green and red, which forms the presentation area for the new Prêt-à-Porter Hommes Collection.
The area will delight guests of the Alsterhaus until the 11th March 2023 and afterwards the pop-up area will be remodelled with a new focus on the Women Nautical Collection. The second pop-up of this collaboration will be open from 24th March to 6th May 2023. The designed shop windows are also characterised by playful elements.