20 October 2021
The Weekly

Categories: Department Stores, Marketing

Mexico
Liverpool's Campaign 2021

‘El Rosa es Muy Mexicano’ (Pink is too Mexican)’, was the campaign with which Liverpool celebrates Mexico during September. Independence Day in Mexico was celebrated the night of September 15 with typical food, traditional music, fireworks and family celebrations. This year, Mexicans celebrated twice after being locked up for one year and a half in houses due to pandemic. One of the many celebrations that took place in Liverpool during 4 weekends, was clients’ participation to a family experience where a pot was decorated, gathering more than 640 participants.


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