25 November 2021
The Weekly
Canada

Athlete empowerment brand Uninterrupted Canada and Holt Renfrew have launched a digital fashion series called What Do You Wear. The series features a range of leading athletes alongside a rack of popular fashion and accessories. Asked, what do you wear? the question produces a variety of outcomes. The first episode stars Toronto Raptors guard Gary Trent Jr. Other athletes include Penny Oleksiak, Canada’s most decorated Olympic medallist. Every episode will center on the featured athlete being challenged with different scenarios in order to provoke a variety of responses. Throughout the episode, the athlete’s fashion sense is explored and tested as they are asked to dress for a special occasion, selecting styles from the rack. The video will display the latest fashion, accessories and seasonal items available exclusively at Holt Renfrew.

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