The British Fashion Council, a representative body for fashion across the Channel, has signed agreements with several international players in fashion and luxury distribution to highlight the creativity of the participating labels, such as Farfetch, the GR8 boutique in Tokyo and the Joyce concept store in Hong Kong. In France, the British have chosen the Galeries Lafayette Champs-Élysées, which will offer from June 10 to 19 an installation combining digital and physical presentation. Nine British designers will be showcased in the windows of the department store.