Thailand’s Central Retail has reported improved sales across all three of its global markets during the Q1/2022, fuelling a 189% improvement in net profit. Group sales rose by 16%, led by an 88% increase in Vietnam, where Central operates Go supermarkets, hypermarkets and compact malls, along with Tops grocery stores and 70 non-food stores in the appliances and sportswear categories, among others. Central Retail’s groupwide revenue reached $1.6bn and net profit $38mn. The company’s core goals for the remainder of the year include investing $576mn to rejuvenate its core businesses, especially in digital technologies. In Thailand, it plans to open 300 new stores across its multiple banners, including Robinson Lifestyle, Robinson Department Store, Tops and specialty stores. The company had attracted millions of new customers during the past year, boosting omnichannel sales by 44% during the last quarter. This was achieved by taking a customer-first approach to enhance experiences across multiple touchpoints.