Adidas is bolstering its relationship with Nordstrom with the launch of a national retail partnership celebrating the FIFA World Cup 2026. Spanning 35 Nordstrom doors nationwide, the partnership is anchored by an immersive Adidas at The Corner installation at the Nordstrom NYC flagship, a dedicated shop-in-shop at Nordstrom Downtown Seattle, and a curated Adidas presentation across 33 other stores in World Cup match cities. The partnership comes to life through an assortment that moves fluidly between the pitch and the street. Fan-ready FIFA-branded jerseys sit alongside soccer-inspired footwear and apparel designed for those who experience the World Cup as much through a style lens as a sporting one. Adidas’ signature footwear leads the offering, reimagined in World Cup colorways alongside a cross-category edit spanning men’s, women’s and kids. In Seattle, Nordstrom will support Summer of Sports at Westlake Park – a free, open-to-the-public outdoor viewing destination with a Nordstrom VIP area.