Background: Since 2019, Nordstrom has been partnering with a non-profit called Shoes That Fit to give away shoes to children in need.1 in 5 American children will experience a level of poverty that has the potential to impede their ability to learn. This includes not having a pair of properly fitting shoes, since shoes can be expensive and children outgrow them quickly.

Description: Shoes That Fit's mission is to help ensure that no child misses school because he/she doesn't have shoes that fit. Nordstrom also recognizes the power and confidence a brand new pair of shoes can give to a child in need. As a company that was originally founded as a shoe store, Nordstrom sees the partnership with Shoes That Fit as a way to honour their past, as well as to give back to the local community. 

Impact: Through their 15th annual Shoes That Fit campaign, Nordstrom helped 53,000 kids receive brand-new athletic shoes - thanks to the generosity of customers, employees and partners. This year’s impact was also made possible thanks to more than 750 Nordstrom employees who volunteered with 15 local school partners, measuring and outfitting 6,500 kids with properly fitting shoes.

Photos courtesy of Nordstrom