Tommy Hilfiger brings racing flair to Berlin with an exclusive pop-up and a striking transformation of KaDeWe’s iconic corner window – making a bold statement of innovation, speed, and style. The Tommy Hilfiger x Formula 1 collaboration fuses the brand’s unmistakable American Style with the high dynamics of motorsport. As the official partner of F1, Tommy Hilfiger presents a sporty collection that seamlessly blends performance and fashion. The installation at KaDeWe highlights the brand’s global presence and speaks to a style-savvy audience inspired by both speed and design.