Stockmann has opened the biggest toy store in the Nordic countries, Pieni Lelukauppa (Litte Toy Store) at Stockmann Flagship Store in Helsinki city centre.

The newly renovated 6th floor is dedicated to children combining toys at Pieni Lelukauppa as well clothes, linen, accessories, as well as a childcare room and the coolest ice cream café - all in one giant floor dedicated to kids. During the opening weekend in Helsinki hundreds of customers were queueing in front of the department store’s entrances long before the doors opened. Many well-known actors, influencers and journalists with their children were among the visitors.