In the heart of Paris and at the foot of the Pont-Neuf, shopping at Samaritaine has always sparked new and much sought-after experiences.

Retail activity

"You'll find everything at Samaritaine!" This famous slogan has always brought a sense of excitement to the hearts of Parisians. Samaritaine has always embraced a groundbreaking and revolutionary spirit, constantly surprising us with its fun and cheeky advertisements, spectacular events, and its lights on the Seine.