13 November 2019
The Weekly

Rinascente prepares the launch of its ecommerce platform, that will allow online purchases to be made as early as February 2020. The first pilot test will be launched at the end of February and will have a twist where the client must request information of the brands and look he is interested in, through a WhatsApp contact before completing the purchase. For now, Rinascente’s ecommerce will be available only in Italy. But its estimated that it will be present online throughout Europe starting in 2021.