KL Sogo opened its doors to its third store in The Mall, Mid Valley Southkey and the first outside Klang Valley. Located strategically in the southern region of Johor, it is an integrated shopping mall and commercial development that will put retail therapy standards a few notches up than what is currently available in Johor Bahru. This year marks SOGO’s 25th Anniversary and the opening of this store is indeed an important milestone for the company and a very exciting step forward as the brand continues to grow.
By 2022, KL Sogo should expand its total network to 6 stores and total retail trading space of 2.4mn ft2. SOGO The Mall, Mid Valley Southkey features a fresh Japanese aesthetic design concept as a nod to its brand heritage. The spacious of about 200,000 ft2 retail space is decorated with warm contemporary lightings and sleek, minimalist approach, transmitting fresh and modern vibes to the whole atmosphere. This store is a home to over 400 international and homegrown brands, spread across over the three floors. Shoppers can discover Only @ Sogo brands and they will also find a complete range of an extensive brand mix at the Beauty Hall, a wide range for the tiny tots and not forgetting the Home Department where every proud homeowner will be awed by the huge selection of bedding and homewares.