Nordstrom has announced that it will be adding British menswear brand Oliver Spencer to its assortment of menswear, beginning this month. The brand, which showed an In the Mood for Love-inspired Spring/Summer 2020 collection this past June in London, will be stocked inside five Nordstrom locations. At first launch, the Oliver Spencer AW19 collection will be available at Nordstrom stores in Seattle, Chicago, and New York, as well as at two Los Angeles stores. The latest addition to Nordstrom’s menswear lineup comes as the retailer pushes forward with a broad strategy to appeal to a new wave of millennial male shoppers, through the opening of its first men’s flagship in New York City to its ‘New Concepts at Nordstrom Men initiative.’ Outside of its men’s category, Nordstrom has made efforts to cater to changing consumer habits through the announcement of an additional massive flagship in NYC set to open in October, as well as the launch of a new ‘Sustainable Style’ category online.