Saks and Loewe are teaming up for the first time to unveil an exclusive edit of the Spanish luxury house’s fall 2024 collection, available on Saks.com and at select Saks Fifth Avenue stores. To celebrate the collaboration, Loewe has taken over the Saks Fifth Avenue New York flagship with immersive visual installations and offerings inspired by the collection. The partnership comes to life throughout the store, from the garden-themed displays in Saks’ Fifth Avenue windows to an in-store juice bar and towering vegetable sculptures featuring designs from the collection. In addition, digital content showcasing the collaboration will be featured on Saks.com and across both brands’ social media channels.
For the partnership, Loewe provided a distinctive edit of women’s and men’s ready-to-wear and accessories from the fall 2024 collection, available only at Saks. The edit features five limited-edition styles of the Loewe Squeeze bag, with intricate beaded designs. Through Sept. 23, customers can view garden-themed visual installations at Saks’ flagship, inspired by the distinctive floral and vegetable motifs featured throughout the Loewe fall collection. Inside the store, vegetable sculptures showcasing the collection are on the main floor housing handbags, leather goods and accessories, and on the third floor featuring women’s designer ready-to-wear. On Friday and Saturday from 1 p.m to 5 p.m, the Loewe juice bar will be available while supplies last on Saks’ women’s shoe floor, 10022-SHOE, located on the eighth level of the store.