22 September 2021
The Weekly
Switzerland
Jelmoli's Autumn 2021 campaignsJelmoli's Autumn 2021 campaigns

September - one of the busiest month of the year at Jelmoli - one highlight follows the next. New areas, new shopping experiences - Jelmoli as a place where people meet, exchange ideas and connect.

  • Jelmoli x Mode Suisse

This year, Jelmoli partners with Mode Suisse for the second time and welcomes Sélection Mode Suisse chez Jelmoli from September 3 to October 2, 2021. In the pop-up store on the 2nd floor, you can discover collections by designers apoorei, Arienne Birchler, LIDA NOBA, Milko Boyarov, MOURJJAN x Ginny Litscher, NINA YUUN, Rafael Kouto, SOL ITO and YAN JIANG STUDIO.

  • New Children’s Area

Jelmoli opened its new children's world in mid-September. On 650m2 including halfpipe, gaming area and the new mascot ‘Moli’, everything that makes children's hearts beat faster can be found.

  • Jelmoli x Food Zurich

Jelmoli is sponsoring again this year the popular FOOD ZURICH food festival. As part of this enriching partnership, the legendary Opening Night was once again hosted at the Jelmoli Food Market. Guests enjoyed culinary highlights and the best atmosphere.

  • Lodenfrey Pop-Up

In September, Lodenfrey is a guest at Jelmoli. Famous worldwide for their traditional costumes and loden clothing, the pop-up store on the 2nd floor features traditional costume-inspired stylings, but also casual clothing for everyday wear for men and women.

Just in time for the start of autumn, Jelmoli presents the latest issue of J Magazine, entitled ‘Urban Nature’, which is featuring new in and fashion highlights of the upcoming Autumn/Winter season, exciting department stories around the diverse collaborations and projects, interviews, behind-the-scenes insights. A highlight of the shooting: the two four-legged models and secret stars of the fashion editorial also have a special significance for Jelmoli, as it was the grandson of Jelmoli's founder, Franz Anton Jelmoli, who brought the first dogs of the Podenco Ibicenco breed to Switzerland.