12 August 2020
The Weekly
United States

Nordstrom recently teamed up with influencer marketing company Captiv8 on a campaign that had influencers post photos from inside the New York flagship store. The posts, which show the influencers wearing masks, reference store safety measures like hand sanitizer stations and social distancing markers on the floor.

Many retailers, including Nordstrom, are turning to influencers to promote how safe it is to shop in stores.